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Dress Barn launches Toys for Tots Drive

This time of year many individuals find themselves scurrying around, trying to find that popular toy that is high in demand for their young loved ones. Whether it's the new Elmo Live Doll or the Nintendo Wii interactive videogame, there is always that one special toy that a child wants to find under the Christmas tree. But this holiday season, some children won't find any toys under the tree.

In an effort to bring holiday magic to disadvantaged children this year, dressbarn is launching its first Toys for Tots Drive from December 8 to December 12. During this time, local dressbarn stores, including the West Fargo location at Westgate Commons, will encourage residents to donate new, unwrapped toys for the cause. To show their heartfelt thanks, the store will give customers who donate a 15 percent coupon off a regular priced item, said Janice Ross, District Sales Manager for the local store.

"We want to spread that holiday cheer to those who are in need, and this initiative really helps us to do that," Ross said. "For several years, the Toys for Tots program has delivered a message of hope to needy youngsters that motivate them to grow into responsible, productive, patriotic citizens and community leaders. We at the West Fargo dressbarn location are proud that the company has decided to take part in this effort and are so happy to be a part of this great mission this year."

According to the organization's Web site, the objectives of the Toys for Tots program are to help disadvantaged children in the United States experience the joy of Christmas, play an active role in the development of children, unite members of the local communities in a common cause during the annual toy collection and distribution campaign, and contribute to better communities overall in the future.

"We really hope that the West Fargo community comes together to give to children who are really in need. Just the thought of knowing that they are giving a child hope this Christmas season should be heartwarming," said Vivian Behrens, senior vice president and chief marketing officer for dressbarn, inc. "Thanks to the customers who donate, we'll be able to give smiles to children nationwide this holiday season."

For more information on dressbarn in West Fargo, or its participation in the Toys for Tots Drive, please call (701) 492-3960.